ICO Solutions was established in December 1998 by directors, Robert Hughes and Chris Hall. ICO (Intelligent, Creative, Online) provides online marketing solutions, specialising in devising tools that either generate revenue for clients or save money over existing web strategies.
The company initially began as a web developer and hosting company that sought to improve the online presence of its clients during the Internet boom. Its web sites are built based on the ICO web content manager, which allows clients to amend, add or delete content to their own web site immediately. All ICO's projects are delivered in-house, ensuring full content and cost control.
Over the last six years ICO Solutions has doubled in size and has tripled annual turnover. Although much of the business is still based on web site development, ICO's business strategy has evolved. Its growth and success has enabled the company to branch out and tackle new areas of the market, such as:
Whilst providing its clients with the most advanced products on the market, ICO has recently introduced a consultancy service to its portfolio. The new approach provides clients with more than just a web site or email marketing presence - it shows them how to get the most from each medium and how it will fit into the existing strategy. Combining its intelligence, experience and expertise ICO advises clients about future marketing strategies. The company is focused on providing a complete solution that achieves results for every client.
With a background in marketing and PR, ICO is conscious to keep communication at a comprehensible, non-technical level.
